"The other day, I got an e-mail from Amazon.com telling me about a new Internet marketing book they just got in stock.
They knew I might be interested in it because I'd bought other Internet marketing books from them before. And I was interested in that new one, too.
In fact, as soon as I got the e-mail, I immediately clicked through to the site, checked out the book and bought it. And in doing so, I boosted my lifetime value to Amazon by another 20 bucks."
Derek Gehl
Read On
Showing posts with label Lifetime customer value. Show all posts
Showing posts with label Lifetime customer value. Show all posts
Friday, October 27, 2006
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